December 24th, 2007
What Is Creativity?
Thomas Edison, “Creativity is 99% perspiration and one percent inspiration.” You notice there is a reference to actual work in there. A lot of people have a mistaken idea of what creativity is. People assume an artist is creative because they are an artist and because of the subject area that they are interested in, and that’s not true! People view artists as creative because they are in the habit of being creative, but it’s not their subject area that makes them creative. The shift that people need to make is that it’s not what you think, it’s how you think.